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More Information

Google Product Search, formerly Google Products and Froogle is a price comparison service launched by Google Inc. It is currently in beta test stage. Google Product Search is an extension of Google dedicated to helping shoppers find products quickly and easily on the web. Its interface provides an HTML form field into which a user can type product queries to return lists of vendors selling a particular product, as well as pricing information. Product Search is only available for selected countries at this point.

Advantages of Product Search for sellers include:

• Size & Scale. Millions of shoppers search on Google each day, and many are actively looking for the product you are selling
• Free Listings. Unlike some other shopping sites, listing your products on Google Product Search costs nothing. There is no regular fee and no cost per click.
• Information Accuracy. Google Base lets you maintain the reshness of your product information, so your customers find the right item they're looking for.

Google Product Search is different from most other price comparison services in that it neither charges any fees for listings, nor accepts payment for products to show up first. Also, it makes no commission on sales. Any company can submit individual product information via Google Base or can bulk submit items for inclusion. These submissions will expire after 30 days so it is important to resubmit products regularly.

Google Product Search was originally known as Froogle (pronounced frugal). On April 18, 2007 the product was renamed to Google Product Search. Marissa Mayer, Google's vice president of search product and user experience explained, "While it was a cute and clever name, it had issues around copyright and trademark, as well as internationalization"

Google sells advertising through AdWords to be displayed in Product Search results adjacent to the unpaid results. Advertisers who have products and a registered merhcant account can display their products if their ad is shown in the #1 listing.

Contextured Technology

Contextured is powered by our patent pending Natural Language Relevance™ engine. This technology uses advanced semantic algorithms to process and 'understand' product based websites. It extracts products from webpages to make sense of classification and attributes. It is an intelligent system that saves you time and effort. It can reduce the time taken to load your products into Google Product Search by a factor of 10.